Summer blockbuster

Pizza Hut has a new commercial that ties in with the forthcoming "Dark Knight" movie, the 6th feature film starring the Batman character, or as a mid level 1920's policeman might say,
"The bat man".

The commercial basically features a young lady attempting to order her favorite pie when she's suddenly and unexpectedly thrown into a tense conversation with Batman and the Joker, a technological innovation realized only with magic of... editing!


Heath Ledger is dead. But he sure is used in a Pizza Hut commercial. Without venturing too far into the sordid depths of analyzing the creativity of television commercials, the entire business is pretty mundane, about what you might expect from a Pizza Hut commercial if you were in fact enough of a nerd to be validated about your preconceived notions of originality in Pizza Hut commercials. Surely, Ledger threw away all rights to do otherwise long before the film even finished production, but in reiterating my incredibly obvious observation from earlier, Heath Ledger is in fact dead.

So I ask, hopefully without sounding too much like Dan Abrams: Is this wrong? And if you are not the least surprised, can you still be slightly offended, disgusted, or perturbed? To me it just seems really obvious that Pizza Hut shouldn't do this, or maybe I am incredibly clueless to the way advertising and finance intertwine in American business, and thus it is really obvious that Pizza Hut should do this, because having a commercial without the Joker would just be really senseless. What if circumstances were different? Is it possible that one might be more offended if Ledger had died after his plane was shot down by a Walmart executive while flying into Chad to deliver free ranged chicken and hemp blankets? Just a query.